- Price band
- To be announcedNot in this filing
- Issue size
- ₹680 Cr
- Face value
- ₹10per equity share
- Lot size
- To be announcedMin. investment shown once set
- Anchor biddingFri, 2026
- OpensMon, 2026
- ClosesWed, 2026
- AllotmentThu, 2026
- ListingMon, 2026
Dates marked in the offer document as tentative. Times in IST.
Information only, not investment advice. This page provides information compiled from official offer documents for information purposes only. It is not investment advice or a recommendation to apply for, buy or sell any security. We are not a SEBI-registered investment adviser or research analyst. Investments in IPOs are subject to market risks; read the offer document carefully before investing.
Issue details
- Issue type
- Book built, fresh issue
- Fresh issue
- —
- Offer for sale
- None
- Total issue
- —
- Face value
- ₹10
- Listing at
- NSE, BSE
- RHP date
- 24 Aug 2026
Source: Red Herring Prospectus dated 24 Aug 2026Updated
Reservation
| Category | Shares | Of net offer | Stated in RHP |
|---|---|---|---|
| Retail individual investors | — | — | — |
| Non-institutional investors (NII) | — | — | — |
| Qualified institutional buyers (QIB) | — | — | — |
| QIB, excluding anchor | — | — | 5% |
| Anchor investors | — | — | — |
Source: Red Herring Prospectus dated 24 Aug 2026Updated
Subscription
Category-wise subscription is published by the exchanges while the issue is open. It appears here once the figures are added.
Valuation
FY 2025-26, pre-issue- EPS (basic)
- -₹41.98
- EPS (diluted)
- -₹41.98
- RoNW (FY 2024-25)
- -160.33%
- NAV per share (As on March 31, 2026)
- -₹7.69
- ROCE
- -23.56%
- EBITDA margin
- 5.44%
- PAT margin
- -51.16%
P/E and market cap are calculated once the price band is announced.
Source: Red Herring Prospectus dated 24 Aug 2026Updated
Financials
Consolidated, restated · ₹ crore| Period ended | 31 Mar 2026FY 2025-26 | 31 Mar 2025FY 2024-25 | 31 Mar 2024FY 2023-24 |
|---|---|---|---|
| Revenue from operations | 557.84 | 489.91 | 504.37 |
| Total income | 567.07 | 494.00 | 510.03 |
| EBITDA | 30.37 | 41.99 | 31.63 |
| Profit after tax | -285.40 | -188.38 | -47.71 |
| Net worth | -52.28 | 117.50 | 39.51 |
| Reserves and surplus | -120.51 | 117.46 | 39.48 |
| Total assets | 829.60 | 497.05 | 458.39 |
| Total borrowing | 371.40 | 112.79 | 116.33 |
FY 2025-26 vs FY 2024-25: revenue +13.9%, profit after tax −51.5%.
Source: Red Herring Prospectus dated 24 Aug 2026Updated
About the company
Operates Pernia's Pop-Up Shop, a multi-brand luxury fashion platform combining physical Experience Centers in India and abroad with an online website and mobile app. Sells designer wedding and occasion wear from over 1,000 Indian designer brands, across womenswear, menswear and accessories.
- Incorporated
- 2015
- Industry
- Luxury Fashion Retail
- CIN
- U18204MH2015PLC267215
- Website
- purplestylelabs.com
Source: Red Herring Prospectus dated 24 Aug 2026Updated
Promoters and shareholders
| Name | Before issue | After issue |
|---|---|---|
| Abhishek Agarwal | 26.09% | — |
Source: Red Herring Prospectus dated 24 Aug 2026Updated
Objects of the issue
₹ crore| Purpose | Amount |
|---|---|
| Investment in wholly owned subsidiary PSL Retail to pay lease rentals for Experience Centers and back-end offices in India | 371.13 |
| Sales and marketing expenses of the company | 138.90 |
| General corporate purposes (capped at 25% of gross proceeds) | Set with price |
Source: Red Herring Prospectus dated 24 Aug 2026Updated
Strengths and risks
Our summary of what the offer document statesStrengths
- Operates a multi-brand luxury platform with a large catalogue of designer brands.
- Runs an omnichannel model linking online sales with physical Experience Centers.
- Has a growing international presence including UK and US centers.
- Management is led by the promoter and supported by an experienced board.
Risks
- The company has reported losses and negative retained earnings of ₹7,102.86 million as of March 31, 2026.
- Operating cash flows have been negative in each of the last three fiscal years.
- Womenswear makes up roughly three-quarters of PPUS GMV, creating concentration risk.
- A large part of revenue depends on Experience Centers, mainly in Delhi and Mumbai.
- Lease costs for large-format centers are rising sharply and the use of proceeds depends on management estimates not independently appraised.
Source: Red Herring Prospectus dated 24 Aug 2026Updated
Contacts
Source: Red Herring Prospectus dated 24 Aug 2026Updated
Allotment status
Check whether shares were allotted on the official pages below, using your PAN, application number or DP/client ID. Results appear once the basis of allotment is finalised.
- Allotment
- Refunds
- Demat credit
- Listing
Source: Red Herring Prospectus dated 24 Aug 2026Updated
After listing
Listing price, day-one high and low, and the change from the issue price (set at allotment) appear here after the shares list on NSE and BSE.
Frequently asked questions
When does the Purple Style Labs IPO open and close?
According to the Red Herring Prospectus, the issue opens on Monday, 31 August 2026 and closes on Wednesday, 2 September 2026. These dates are tentative.
What is the Purple Style Labs IPO price band?
The Red Herring Prospectus does not include a price band. The company announces it by advertisement before the issue opens, and this page is updated when it is filed.
Where will Purple Style Labs shares list?
On NSE and BSE. The tentative listing date is Monday, 7 September 2026.
Who is the registrar of the issue?
KFin Technologies Limited (SEBI registration INR000000221). Allotment status is checked on the registrar's website.
How do I check the Purple Style Labs IPO allotment status?
The basis of allotment is expected to be finalised on Thursday, 3 September 2026. After that, search by PAN, application number or DP/client ID on the registrar's website (KFin Technologies Limited), the NSE website or the BSE website. Shares that are allotted are credited to your demat account; for an application that is not allotted, the blocked amount is released.
How will the money raised be used?
₹371.13 Cr for investment in wholly owned subsidiary PSL Retail to pay lease rentals for Experience Centers and back-end offices in India, ₹138.9 Cr for sales and marketing expenses of the company, and the rest for the other stated purposes.
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